How to Get Custom Basketball Towels for your Team
Custom basketball towels are a practical way for high school, college, and professional basketball programs to showcase team identity while meeting the everyday needs of players, coaches, and athletic training staff. From embroidered team logos to personalized player numbers and school colors, custom basketball towels combine functional performance with team branding.
4 Ways to Customize Basketball Towels
Whether you’re outfitting an entire roster, preparing for an upcoming season, or creating a coordinated look for game day, the right customization options can make your team’s towels easier to identify, manage, and distribute.
Texon Towel supplies bulk basketball towels for teams with customization options designed to help athletic programs represent their school or organization. Here’s how to choose the right custom basketball towels for your team and what to consider before placing an order.
There are several ways to personalize basketball towels, depending on your team’s branding goals, budget, and identification needs. Texon offers embroidery, color selection, and sublimated identification tags to help teams create towels that fit their program.
1. Embroider Your Team Logo

Embroidered basketball towels are an excellent option for teams that want a professional, coordinated appearance. Adding a school logo, athletic department emblem, or team insignia turns a standard athletic towel into a branded piece of equipment.
Logo embroidery is particularly well suited for college athletic programs, high school teams, and organizations that want a consistent look across their uniforms, warmups, equipment, and sideline accessories.
When planning custom logo towels, consider the following:
- Logo artwork: Provide a high-quality version of your logo and confirm that it is suitable for embroidery.
- Placement: Choose a location that keeps the design visible without interfering with the towel’s primary function.
- Design complexity: Fine details and small lettering may require adjustments to translate well into embroidery.
- Quantity: Determine how many towels your roster, coaching staff, and athletic training team will need.
For a coordinated game-day setup, consider pairing embroidered towels with other team equipment and accessories that share your school’s branding.
2. Personalize Towels With Player Names or Jersey Numbers

Personalized basketball towels can help players and equipment staff distinguish individual towels during practices, games, and locker room routines.
Adding a player’s name or jersey number makes it easier to identify assigned towels, particularly when multiple players use towels of the same color and size. This can also help equipment managers organize towels for individual athletes and simplify distribution before games.
Embroidery can be used to personalize qualifying towels with player names or numbers. When deciding how to personalize your team’s order, consider whether you want every towel to display the same team logo with a different player number or whether each towel should have a more individualized design.
Before ordering, prepare a verified roster with the correct player names and jersey numbers. Confirming these details in advance can help reduce artwork revisions and prevent personalization errors.
Equipment management tip: Individual identification works best when it is paired with a consistent process for distributing, collecting, and laundering towels. Personalization can help reduce mix-ups, but it does not replace appropriate laundering and hygiene practices. Towels should be laundered between users and should not be shared while in use.
3. Choose Towels in Your School or Team Colors

Color is one of the simplest ways to create a coordinated look across your basketball program. White towels offer a traditional athletic appearance, while towels in school colors can reinforce team identity on the bench, in the locker room, and during warmups.
Texon offers a selection of common team colors, giving athletic programs options beyond standard white towels. Availability can vary by towel style and size, so confirm your preferred color when planning a custom order.
When selecting colors for custom basketball towels, consider:
- School branding: Match your towels to your official school or team colors as closely as available options allow.
- Logo contrast: Choose a towel color that allows your embroidered logo or identification tag to remain visible.
- Team organization: Different colors may help distinguish teams, squads, or equipment assignments when a school supports multiple programs.
- Laundry management: Consistent colors can make it easier to sort and distribute towels by team or intended use.
For athletic departments supporting varsity, junior varsity, and other basketball programs, a coordinated color strategy can help simplify identification while maintaining a unified visual identity.
4. Add Sublimated Identification Tags

Sublimated identification tags offer another way to personalize basketball towels. This option allows a design, such as a school logo and player number, to be printed onto a tag that is sewn onto the towel.
Unlike embroidery directly into the towel, sublimation allows detailed artwork and multiple colors to be incorporated into the tag design. This can be useful when a team wants to reproduce its logo alongside individual player numbers or other identifying information.
A sublimated ID tag can help players and equipment managers distinguish towels that might otherwise look identical. It also creates an opportunity to incorporate team branding in a compact, consistent format.
When considering sublimated tags, confirm the available tag dimensions, artwork requirements, placement, and personalization options with Texon before ordering.
Embroidery vs. Sublimated ID Tags: Which Is Better for Basketball Towels?
Both embroidery and sublimated identification tags can personalize basketball towels, but they serve somewhat different purposes.
| Feature | Embroidery | Sublimated ID Tag |
|---|---|---|
| Best Suited For | Team logos, player names, and numbers | Detailed logos and personalized identification |
| Appearance | Stitched design applied directly to the towel | Printed design on an attached tag |
| Artwork | Works well with embroidery-ready designs | Accommodates detailed, multicolor artwork |
| Personalization | Individual names or jersey numbers | Can combine a logo with individual player information |
| Key Consideration | Fine details may need to be simplified | Tag size and placement affect visibility |
Available customization methods depend on the towel selected. Contact Texon to confirm product-specific options.
The best choice depends on your artwork, desired appearance, budget, and identification needs. If your priority is a classic embroidered team logo, embroidery may be the right fit. If you want a detailed multicolor logo combined with player-specific information, a sublimated ID tag is worth considering.
Ask Texon to confirm the available methods for your selected towel and the specifications for your custom design.
What Size Basketball Towels Should You Customize?
Before choosing a design, consider how the towels will be used. Basketball programs often need more than one towel size to support players throughout games, practices, workouts, and locker room routines.
22″ x 44″ Bench and Sideline Towels
The 22″ x 44″ towel is a popular option for basketball benches and sidelines. Its larger size provides useful coverage for wiping sweat or draping over the shoulders during breaks in play. It is also the style commonly associated with Powerade and Gatorade sideline towels.
Customizing these larger athletic towels with a team logo or identification tag helps create a coordinated appearance while making the towels easier to distinguish from standard practice or locker room towels.
16″ x 27″ Player Sweat Towels
Smaller 16″ x 27″ towels are convenient for wiping the face and hands during practices and games. They can be assigned to individual players and personalized with names or numbers to support towel distribution and identification.
Full-Size Shower Towels
Full-size towels are used after practices, workouts, and games. Options such as 27″ x 52″ towels and 32″ x 66″ towels provide more coverage for locker room use. Depending on the available product and customization method, these towels may also be considered for team branding.
When planning a custom order, confirm which sizes, colors, and decoration methods are available together. Not every customization option will necessarily be available on every towel.
For more information about available sizes and styles, visit Texon’s bulk basketball towels for teams.
Why Order Custom Basketball Towels for Your Team?
Custom basketball towels do more than display a logo. When planned thoughtfully, they can support team identity and help athletic departments manage everyday equipment.
Reinforce Team Pride and School Branding
Team-branded towels add another consistent visual element to your program. Matching school colors, logos, and other identifying details can help create a professional appearance on the bench and in the locker room.
They can also complement other branded athletic gear, including uniforms, warmups, and equipment accessories.
Make Towels Easier to Identify
Personalized towels help players and staff distinguish assigned towels from others in circulation. This is especially useful when multiple teams, rosters, or athletic programs share laundry facilities or equipment storage areas.
Names, jersey numbers, team colors, and identification tags can all contribute to a more organized towel management process.
Support Equipment Organization
For equipment managers, custom identification can make it easier to sort towels by team or player and return them to the appropriate location after laundering. Establishing consistent labeling and distribution procedures can help reduce mix-ups and misplaced inventory.
Create a Consistent Game-Day Appearance
From warmups to timeouts, basketball towels are visible throughout a game. Coordinated towels can complement a team’s overall presentation and reinforce its identity in photos, broadcasts, and other game-day content.
Custom towels may also be appropriate for senior nights, postseason tournaments, special events, and other occasions where a program wants a distinct design.
How to Order Custom Basketball Towels From Texon
Once you’ve selected your towel type and customization method, the ordering process becomes much easier. Follow these steps to prepare your custom basketball towel order.
Step 1: Determine Your Quantity
Start by estimating how many towels your program needs. Include players, coaches, athletic training staff, and any additional inventory needed for practices, games, and laundry turnaround.
Texon’s stated minimum order quantity for custom basketball towels is 3 dozen (36 towels). Confirm the current minimum and any product-specific requirements before submitting your order.
If you’re ordering personalized towels, also determine whether you need one design for the entire team or individual names and numbers for each player.
Step 2: Select Your Towel Size and Color
Choose the towel size based on its intended use. Larger 22″ x 44″ towels are popular for benches and sidelines, while 16″ x 27″ towels are convenient for individual sweat and hand towel use. Full-size towels may be appropriate for locker rooms and post-practice showers.
Next, select an available towel color that complements your team’s branding and intended customization.
Step 3: Choose Your Customization Method
Decide whether you want an embroidered logo, embroidered player information, or a sublimated identification tag.
Consider your artwork, desired level of personalization, and budget. If you’re unsure which option will work best, contact Texon to discuss your requirements before finalizing the order.
Step 4: Submit Your Artwork and Personalization Details
Provide your team logo and any other artwork needed for customization. If you’re personalizing individual towels, prepare a roster containing the correct player names and jersey numbers.
Before production, confirm the final artwork, spelling, numbering, colors, and placement. A verified roster and approved design help minimize errors and keep the order moving efficiently.
Step 5: Confirm Pricing and Production Timing
Custom towel orders may require additional preparation and production time compared with standard in-stock towels. Timing can vary according to the towel selected, quantity, customization method, artwork approval, and current production schedule.
Contact Texon before your deadline to confirm pricing, minimum quantities, artwork requirements, and expected delivery timing. For season-opening orders or postseason events, planning ahead gives you more time to review proofs and resolve any issues before the towels are needed.
Order Custom Basketball Towels for Your Team
Custom basketball towels are a practical investment in team identity and equipment organization. Whether you need embroidered team logos, personalized player numbers, coordinated school colors, or sublimated identification tags, the right customization approach can help your towels work harder for your program.
Texon Towel supplies wholesale athletic towels and customization solutions for high school, collegiate, and professional athletic programs.
Ready to get started? Explore our bulk basketball towels for teams or contact the Texon team at 800-328-3966 to discuss your custom towel requirements.
Frequently Asked Questions About Custom Basketball Towels
Can you put a basketball team’s logo on a towel?
Yes. Texon offers embroidery and other customization options for qualifying athletic towels. A team logo can help reinforce school branding and create a coordinated appearance for practices and games. Available methods depend on the towel selected and the artwork.
Can basketball towels be personalized with player names and numbers?
Yes. Qualifying towels can be customized with embroidered names or jersey numbers. Sublimated identification tags are another option for combining a team logo with player-specific information. Confirm the available options when placing your order.
What is the minimum order for custom basketball towels?
Texon’s stated minimum order quantity for custom basketball towels is 3 dozen, or 36 towels. Minimums can vary by product and customization requirements, so confirm the current terms before ordering.
How long does it take to receive custom basketball towels?
Production and delivery timing depend on the towel, quantity, customization method, artwork approval, and current production schedule. Contact Texon before placing your order to confirm the expected lead time, especially if you need towels before the start of a season or a specific tournament.
Is embroidery or sublimation better for custom basketball towels?
Embroidery is a good option for stitched logos, names, and numbers. Sublimated ID tags can accommodate detailed, multicolor artwork and combine a team logo with individual player information. The right choice depends on your design, budget, and the customization options available for your selected towel.